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Nollywood language influence

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Gbam, Chai, Ewo: How Igbo Expressions Became the Language of Nigerian Pop Culture

Language in Nigeria is fluid, adaptive, and deeply influenced by cultural interaction. Nowhere is this more evident than in Nigerian Pidgin and informal English, where words from indigenous languages, particularly Igbo, have travelled beyond their ethnic origins to become part of everyday national speech. Expressions such as “gbam,” “chai,” “ewo,” and “biko” are no longer…